Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Google Analytics sets this cookie to store the traffic source or campaign by which the visitor reached the site.Īnalytical cookies are used to understand how visitors interact with the website. The _utmv cookie is set on the user's device, to enable Google Analytics to classify the visitor. Google Analytics sets this cookie to inhibit request rate. It is used to enable interoperability with urchin.js, which is an older version of Google Analytics and is used in conjunction with the _utmb cookie to determine new sessions/visits. The cookie is set by Google Analytics and is deleted when the user closes the browser. It is updated every time data is sent to Google Analytics. _utmb cookie is created when the JavaScript library executes and there are no existing _utma cookies. Google Analytics sets this cookie, to determine new sessions/visits. The cookie is updated every time data is sent to Google Analytics. The cookie is created when the JavaScript library executes and there are no existing _utma cookies. This cookie is set by Google Analytics and is used to distinguish users and sessions. Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
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